Client: 20th Century Fox
Partner: Olson Visual
System Used: T3 Deco | SEG Graphics | Acrylic Integration
Application: Film Premiere | Touring Display | Cinematic Brand Activation
For the U.S. premiere of the latest Alien movie, 20th Century Fox needed a visually striking display that could travel nationwide and maintain consistent quality. They partnered with Olson Visual and T3 Systems to produce twelve modular display units tailored for rapid deployment and high visual impact—ideal for fan engagement and media coverage.
The displays had to match the franchise’s iconic sci-fi aesthetic while being durable, lightweight, and easy to transport. Each unit would need to be installed in different venues with speed and precision, maintaining a uniform appearance across all locations.
T3 Deco was chosen for its sleek profile and compatibility with multiple surface materials. Olson Visual leveraged this system to create:
The result was a high-impact, immersive photo opportunity that resonated with fans and delivered cinematic appeal.
Using T3’s Twist & Lock system, Olson Visual ensured that each display could be built in under two hours by a minimal team. This tool-free approach enabled:
20th Century Fox achieved consistent branding and maximum exposure across its film launch tour. With support from Olson Visual and T3’s modular display solutions, the campaign delivered standout results through innovative design, portability, and visual storytelling.
T3 Deco Black and display cabinets
Type
Rigid panels
Material
Angles
Characteristic
The globally patented Twist & Lock aluminium system. Tool-free, indefinitely reusable.
Explore →Integrated LED lighting. Clips onto any T3 profile. 70,000hr lifespan. RGB. IP65.
Explore →Modular counter and display system. Tool-free. Fully T3 compatible.
Explore →CNC-precision cut 3D polystyrene letters and logos. Integrates into any T3 build.
Explore →Tell us your show, your space, and your brand. We'll come back with a full 3D design and itemised quote within 24 business hours — completely free.
