TAG HEUER’s Bespoke Exhibition Stand
Key Stats
Introduction
The project brief required designing a tool-free, bespoke exhibition archway to welcome visitors to the hall. Deleage’s task from Tag Heuer was to highlight their role as the event’s official timekeeper and showcase their timepieces prominently.
“With other systems building this type of structure can be difficult. But with T3’s modular and lightweight design we were able to build it in segments and then fix them together. It was a quick and tool free assembly.”
Virginie de Neuville
Project Scope
The design for the archway consisted of a 8 metre long and 3 m high structure. The two arches measured 3.2 metres and allowed for the an easy flow of visitors. The structure was constructed using the T3Frame‘s Fusion extrusion coupled with Velcro to allow for the rigid panel graphics to be attached to the framework. Due to the distance of the archways, Channel Braces (CHBRC) were used to secure and stabilise the structure. The four time pieces supplied by Tag Heuer were fixed onto the framework using a support bracket that was fixed directly into the extrusions.
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T3 Solution
