BNP Paribas – POP sessions
Key Stats
Introduction
Deleage was tasked with the design and execution of experiential displays for their client, Eve Agency. Collaborating with BNP Paribas, Eve Agency organised a series of eight distinct events, each catered around specific themes. These events were carefully curated to encourage visitors to delve deeper into various topics. The selected themes encompassed money, health, entertainment, millennials, cities, collaboration, and food.
“Due to the end result being so successful we have since had more project requests from them. The modular design and tool free assembly method of T3 allowed to make this project simple for them to set up for their multiple themes”
Virginie de Neuville
Project Scope
The project scope entailed hosting events at BNP Paribas’ headquarters, demanding displays that could be efficiently stored and rapidly assembled. Additionally, given the diverse range of themes featured throughout these events, flexibility was paramount. Graphics had to be easily interchangeable to seamlessly adapt to the changing themes, ensuring that each display was a perfect match for the unique character and content of the event it was a part of.
T3 Solution
The T3 Frame system was pivotal, offering unique modularity for versatile graphics, custom angles, and tool-free assembly. Displays were wrapped in printed PVC Roll-up graphics with Velcro lining, ensuring dynamic, easily updated visuals. Deleage also introduced standout features: a 3D letter counter and desktop signs with consistent themes, crafted from Polystyrene with a PVC painted finish, adding visual depth and engagement to the displays.
